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Denise Cox, Newsletter Specialist at Newsweaver, has been invited to give practical advice on B2B email newsletters at the Direct Marketing Association's B2B Email Marketing Seminar, on 25th May 2006. Her presentation "B2B Email Newsletters: 10 Must-Know Ways that Work", will include best practice guidance on how businesses can maximise their investment in email newsletters. Denise will also be using case study examples of businesses that are already benefiting from using email newsletters as part of their marketing mix.

Having extensive knowledge in email marketing - from best practice and marketing know-how to content - Denise provides practical consultancy to Newsweaver's 360 plus clients, enabling them to maximise their investment in email newsletters. She also publishes the award winning 'Business of Email' - one of Europe's leading email newsletters specialising in email marketing.

The DMA B2B Email Marketing Seminar is a one-day event designed to help ensure best practice in B2B email marketing and will address the key challenges facing B2B email marketers today.